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10 Principals of Mobile App Design

November 17, 2016 by Ashley Poag

Mobile app design has become increasingly intricate due to marketing, personalization and demand. Google lets us know that there are four main motivations when a user interacts with your mobile application. Users typically fall into one or more of the following categories; “I want to go”, “I want to know”, “I want to do”, and “I want to buy”.

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